Why is SEO Important for Every Business?

Let’s understand the importance of SEO and its practices.

Anwesha Banerjee
5 min readSep 18, 2023

Do you remember the telephone directories we used to get with our land phones for free?

They had a list of numbers, right?

Numbers of several businesses, institutions, restaurants, etc., and we used to call the numbers to meet our needs.

So, the idea of Search Engines has been introduced previously.

In that era, the Telephone Directory was a kind of Search Engine or it is a Traditional Search Engine.

Today, we have Google, the world’s largest and most popular search engine.

Then we have Bing, Yahoo, Ask.com, Baidu, and many more.

So, we already have a concept about the Search Engines.

But who will ensure your business position on Search Engine result pages (SERPs)? The answer is Search Engine Optimization, or SEO.

What is SEO?

In the 21st Century, SEO isn’t an unfamiliar subject, right?

It stands for Search Engine Optimization.

How does SEO work?

In one sentence, SEO brings traffic to your website or your business.

Do you know that your website needs both quality and quantity traffic?

--

--

Anwesha Banerjee

Growth Writer📈| Freelance Writer on Various Platforms 📑| Medium Writer - Digital Marketing + Writing Tips & Tricks + Self-Experiences + Book Review & More. 🧠